This position can be performed on-campus (within Hampton Roads area) or remotely (anywhere in the United States).
The Office of Distance Learning at Old Dominion University is accepting applications for the Senior Market Research Analyst (full-time, 12 month) position. This position is primarily responsible for researching market conditions, competitors, and trends over time to provide support for the development of continuous improvement plans regarding marketing, program development, and market expansion. This position also provides primary data support to the Planning and Development unit within the Office of Distance Learning in support of the organizations strategic goals and the University’s enrollment management effort. This position will be responsible for developing and managing large datasets to support research, analyses, reports and payment processes conducted and developed by the Planning and Development unit of Distance Learning.
Required Education: Master’s degree (in market research, statistics, or a related field) or a bachelor’s degree (in computer science, market research, statistics, or related fields) with considerable experience.
Required Qualifications: Experience with various analytics/statistical software/platforms (e.g., SAS, SPSS, Google Analytics). Experience with research methods and statistical sampling practices. Experience with relational database concepts, structures and queries. Experience with spreadsheet design for data management, extraction and manipulation to include to building complex queries, reports and pivot tables utilizing MS Access and Excel. Experience planning and managing various research projects. Strong technical skills. Problem solver, with the initiative and skills to identify/acquire the appropriate data and distill it down to actionable information. Strong attention to details and ability to manage multiple priorities. Excellent written and oral presentation skills. Ability to work collaboratively with other researchers, marketers, etc. in a team environment.
Preferred Qualifications: Experience in a marketing environment. Experience with market research.
About this company
Old Dominion University, located in the City of Norfolk in the metropolitan Hampton Roads region of coastal Virginia, is a dynamic public research institution that serves its students and enriches the Commonwealth of Virginia, the nation and the world through rigorous academic programs, strategic partnerships, and active civic engagement.